Hot 97 and Power 106 currently have “I Love College” in heavy rotation, meaning either Rifkin’s payola game stays strong or Big Boy just really loves Weezer. I’ll guess the latter, since SRC couldn’t get Pharoah’s Gnarls Barkley-lite flirtations anywhere near the dial. If and when Asher Roth’s debut actually drops, I’ll probably pen a poisonous polemic that will do little, if anything, to stop him from being a major pop star. The world is cruel, cue the diminutive Stradivarius, etc. etc.
This post really only exists to be part of my on-going series reminding everyone that this isn’t the first time corny crackers have appropriated hip-hop for foul purpose (see exhibit a). Who plays hoops with a white basketball? Maybe if Roth’s lucky, he’ll get on the soundtrack for the new 90210.